18 June 2019, Cairo. In their UfM Ministerial Declaration of March 2018, the UfM Trade Ministers encouraged the organization of business-to-government and business-to-business meetings in the region, in order to include business organizations and operators in the definition and implementation of the trade and investment reform agenda in the Mediterranean. To this end, the Ministers expressed their wish to organize a UfM Business Forum.
The UfM in partnership with Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH commissioned by the German Federal Ministry for Economic Cooperation and Development (BMZ), and also in partnership with the Association of Mediterranean Chambers of Commerce and Industry (ASCAME), will hold a Business Forum in Cairo, Egypt on 18 June 2019, under the auspices of the Ministry of Trade and Industry of Egypt and the participation of Ministers, other senior government representatives, the private sector, civil society and international organizations.
The 2019 UfM Business Forum will focus on two trade issues of paramount importance to the economic integration and development of the Mediterranean region; namely market access and e-commerce. The agenda of the UfM Business Forum will follow shortly.
The target audience for the two thematics (Market Access and E-commerce) is three-fold; first: the business community, second: the governments and the regulators, and third: the international cooperation and the role of regional and global governance (this one includes representatives of international organizations, trade negotiators, and individual experts). All this should allow for an exchange between businesses, governments and international community respectively.
Venue: Four Seasons Hotel Cairo at The First Residence 35 El Giza Street, Cairo, 12311, Egypt
Registration for this event is closed.
For more information, please contact the Business Development and Employment Division : [email protected]
H.E. Amr Nassar
Minister of Trade and Industry
Amr Nassar holds a Bachelor degree in both Engineering and law. Mr Nasser currently works at the Minister of Trade and Industry, since June 2018. He has previously held several positions in the private sector. He worked from 2010 to 2018 as an Executive Advisor for MCV Group and from 2004 to 2010 as Projects and Business Development Consultant. Mr Nassar served as the Vice President to the International Association of Public Transport for the MENA region from 2008 to 2014. He also served as Secretary General of the Engineering Export Council of Egypt (EEC) in 2012 and as a member of the Board of Directors of the Chamber of Engineering Industries.
H.E. Nasser Kamel
Union for the Mediterranean
A career diplomat for the Egyptian government, Nasser Kamel held the position of Ambassador of Egypt to the United Kingdom from 2014 to 2018. He was also Ambassador to France in the period 2006-2012, during which he took part in the drafting of the Joint Declaration of the 2008 Paris Summit that marked the launch of the Union for the Mediterranean. Furthermore, between 2012 and 2014, he was Assistant Minister for Arab and Middle Eastern Affairs. From 2004 to 2006, he was the Director of Egypt’s Public Information Service. Prior to this position he served in various embassies, including Washington (1984-1988), Lisbon (1990-1994), Tunis (1994-1998), Brussels (1999-2001) and Paris (2001-2004).
Mr. Ahmed El Wakil
President of the Association of the Mediterranean Chambers of Commerce and Industry (ASCAME)
Ahmed El Wakil has been elected president of ASCAME during the Association’s General Assembly of 22nd November 2017, in Barcelona, Spain. Besides Presiding ASCAME, he is the President of the Alexandria Chamber of Commerce and the Federation of Egyptian Chambers of Commerce. Ahmed is also the president of the Union of African Chambers of Commerce, Agriculture, Industry and Professions. He also holds several positions as, Senior Vice – Chairman of the Islamic Chamber of Commerce and Industry; treasurer of the Arab Union of Chambers of Commerce, Industry and Agriculture; and board Member of the Arab – French Chamber of Commerce and the Arab – Belgium – Luxemburg Chamber of Commerce. Publically, he is member of the Committee of 50 for drafting the new Egyptian Constitution; and board member of several institutions as the National Organization for Social Insurance, the General Authority for Investment and Free Zones, the Alexandria Ports Authority, and Internal Trade Development Authority. On the private side, he is the Founder – Chairman of Wakalex group and Wakalex for Industry & Trade and the founding – board member of Antoniadis for the Urban &Touristic Development and Fast Bus Transport.
H.E. Yousef Al-Shamali
Secretary General of the Ministry of Industry, Trade and Supply
Yousef Al-Shamali, has been appointed as a Secretary General of the Ministry of Industry, Trade and Supply as of 11/6/2015. He is also the Chairman of the Board of Directors of the Syrian Free Zone Company. He poses around 15 years of experience at the Ministry of Industry, Trade and Supply whereby he served as the Director of Foreign Trade Policies and Relations Department during the period 16/5/2010 – 10/1/2015, and as the Director of the Industrial Development Department for the period 11/1/2015 to 11/6/2015. He has been a member of several boards of directors and companies. He also has an outstanding experience leading Jordanian delegations participating in joint committees held with Jordan’s trading partners in addition to the meetings of the Economic and Social Council and the Euro-Mediterranean senior officials meetings. He also led the Jordanian delegation negotiating a Free Trade Agreement with Mexico and a member of the Jordanian delegation negotiating the Free Trade Agreement with Turkey and Canada. He is a chief member of the Jordanian delegations participating in the various regional and international committees including the Arab Summit held in Doha (2013), the Arab Economic Summit in Riyadh (2013), the Sharm El-Sheikh Summit (2011), the Amman Summit (2017), the Riyadh Summit (2018), the Beirut and Tunisia Summits (2019).
H.E. Ivan Surkoš
Head of Delegation
European Union in Egypt
Ivan Surkoš graduated from Moscow State Institute of International Relations (MGIMO). He obtained a degree in International Relations as well as in law at the Comenius University in Bratislava. He has also attended l’ École Nationale d´Administration in Paris. He occupied key roles in the Middle East such as the Ambassador of Slovakia to Syria, Lebanon, and Jordan (2011-2015). He also served in Tunisia, Iraq, Yemen, and Egypt in the earlier stages of his diplomatic career. During his previous spell in Egypt he was the Deputy Head of Mission of the Embassy of Czecho-Slovakia to Egypt. Mr Surkos has also held notable assignments such as the Consul General of Slovakia in New York, (2003-2007). Within the Foreign Ministry of Slovakia, he served as Chief of Minister Cabinet and the Director of key departments, namely the Departments of Diplomatic Protocol, Consular Affairs, and United Nations. Currently he is the Head of the EU Delegation in Egypt, stationed in Cairo.
H.E. Niklas Johansson
State Secretary to the Minister for Foreign Trade
with responsibility for Nordic affairs, Ann Linde
Niklas Johansson graduated with a B.Sc. in Business Administration and Economics, from the Stockholm School of Economics in 1998. Before his current appointment, he was State Secretary to the Minister for Enterprise and Innovation, Mikael Damberg (2016–2018). Between 1997-2003 he served as a Political Adviser to the Minister for Trade, Leif Pagrotsky. In 2003 until 2006 Mr. Johansson served as a Political Adviser to the Swedish Prime Minister, Göran Persson, before holding the position of Deputy CEO for Trention AB (formerly Opcon) between 2007 and 2016.
Mr. Adrian Taylor
ForeSight to Strategy for Security
Sustainability IN Governance
Adrian Taylor hold a Degree in Philosophy, Politics and Economics Trinity College Oxford and a master in European Studies from the Université Libre de Bruxelles. He runs ForeSight to Strategy for Security and Sustainability IN Governance (4SING) GmbH, a boutique consultancy firm that helps both public and private sector clients to use foresight methods to formulate robust strategy options. He has experience in using a number of methods that leverage Open Source Intelligence, and software tools for supporting human reasoning to anticipate future changes in the world outside. Adrian has previously been a junior officer in the British Army, a lobbyist on EU matters, a scenario planner in a joint venture with Global Business Network, Desk Officer for India at the European Commission and a visiting scholar at Georgia Tech, before joining the European School of Governance (eusg). He was also President of the European Open Source Intelligence Forum in parallel to his employment with the eusg.
Dr. Maher H. Al-Mahrouq
Jordan Chamber of Industry
Maher H.Al Mahrouq holds a PhD degree in Industrial Economics/ Small Firms Policy, from Newcastle upon Tyne Business School, University of Newcastle Upon Tyne, United Kingdom. Dr. Al Mahrouq currently works as the Director General of Jordan Chamber of Industry. He has previously held several positions in government, private and academic organizations. He has worked for more than 10 years as a consultant in the fields of economics, managements, and SMEs for several national, regional and international institutions. Has also worked as a trainer assisting various institutions nationally and regionally in capacity building efforts on various topics, on top of which come SMEs development, development policies, competitiveness, gender and employment.
Mr. Vassilis Korkidis
Piraeus Chamber of Commerce & Industry (PCCI)
Vassilis Korkidis has been serving as President of the Piraeus Chamber of Commerce and Industry since 2013. He is the President of the newly established Regional Chamber Council of Attica. Among others, he is National Member in the Board of EuroCommerce, President of the Trade, Retail and Franchise Commission of ASCAME and Member of the Board of the Regulatory Authority for Ports. He was President of the Hellenic Confederation of Commerce and Entrepreneurship, Vice-President of the European Association of SMEs (UEAPME).In 2016 the Technical University of Piraeus, awarded him with the Honorary Doctorate in Business Administration. He is the owner of two commercial and marine enterprises. Since 2008, he is President and Managing Director of the commercial and maritime company “Korkidis S.V.E. SA.”
Mr. Ignacio Garcia Bercero
DG Trade of the European Commission
Since 2012 Ignacio Garcia Bercero has been responsible for overseeing EC activities in the fields of Neighbouring Countries, US and Canada. He coordinated the work of the EU-US High Level Working Group on Growth and Jobs and was Chief Negotiator for the TTIP negotiations. Working at the European Commission since 1987, from 2005 until 2011 he worked in the areas of Sustainable Development, Bilateral Trade Relations. He was also the Chief Negotiator for the EU-Korea and EU-India Free Trade Agreements. Before that, he worked in the areas of WTO Dispute Settlement, and Trade Barriers Regulation .In the period leading, he was Chief Negotiator on Trade and Competition. He has also been posted in the EU Delegation to the United Nations in New York. He has written several papers and publications on the subjects of Trade Laws, GATT and WTO System, Safeguard Measures, Trade and Competition, DSU Reform and Dispute Settlement in European FTAs.
Ms. Latifa Elbouabdellaoui
Director of International Trade Relations
Ministry of Industry, Investment, Trade and Digital Economy
Latifa Elbouabdellaoui is Director of International Trade Relations at the Directorate General of Commerce at the Ministry of Industry, Investment, Trade and Digital Economy, since 2013. Before being appointed to this department, she was responsible for the Mechanical and Metallurgical Industries Division and later for the Offshoring Trade Division within the same Ministry. She coordinates and leads negotiations on Trade Agreements. She has lead several national and international conferences and seminars on international trade topics. She is an engineer in industrial process engineering and holds a higher degree in Management.
Ambassador Dr. Magda Shahin
Senior Advisor to the Minister
Ministry of Trade and Industry of Egypt
Magda Shahin is currently Senior Advisor to the Minister of Trade and Industry and Chief Negotiator on various trade matters, notably on the African Continental Free Trade Area and upgrading the Association Agreement with the EU. She was previously Professor and Director of the Center for American Studies and Research, School of Global Affairs and Public Policy (GAPP) at the American University in Cairo (AUC). Ambassador Shahin has had numerous posts in diplomacy namely as Attaché in Bonn, as Counselor in New York, as Deputy Chief of Mission in Geneva, as Ambassador of Egypt to Greece, and lastly as Assistant Minister of Foreign Affairs for International Economic Relations. As a Professor in the American University in Cairo her teaching interests included Political Economy, the International Trading System and the WTO, the Multilateral Financial Institutions, International Negotiations, Diplomacy and US-Middle East Policy
Mr. Ahmed El Farra
Cluster Excellence Expert,
National Program Coordinator,
Palestine / UNIDO
Ahmed ElFarra is a graduate of the Craig Business School of Fresno, California with a Masters in Business Administration and Entrepreneurship in 2003. As UNIDO’s National Program Coordinator and HoPO, he has been leading UNIDO Program’s implementation in the State of Palestine bringing stakeholders together and promoting creative cluster development as a proven tool for MSMEs development accompanied by innovation and creativity as instruments for enhanced competitiveness. He is a strong advocate and facilitator for inspiring the local economic agenda and fostering the implementation of 2030 agenda at local levels. Ahmed ElFarra served as Senior Economic Advisor with the United Nations International Labour Organization (ILO)’s regional Office in Beirut. As founder and Chairman of PALiNVEST Corporation, a business development and private sector strategy and advocacy group, Ahmed ElFarra has played an active leadership role in various organizations of private organizations in the West Bank and Gaza Strip (PITA, PICTI, and PSCC).
Ms. Elodie Robin
Trade and Market Intelligence Section
International Trade Centre (ITC)
She leads the Trade and Investment Facilitation Mechanism for Mediterranean countries, and other technical assistance projects in the area of transparency in trade and market research. Responsible of the Capacity Building portfolio for the section, she helps business actors, including SMEs, to increase their knowledge in international trade and take better-informed decisions.
Mr. Sherif Hazem
Senior International Trade Expert
Sherif Hazem holds a Master of Business Administration (MBA), from Maastricht School of Management, in 2008 and also a Master of International and Comparative Law (LL.M.), from the American University in Cairo (AUC). He works since 2017 as Senior International Trade Expert, Safe Project, United Nations Organization for Industrial Development (UNIDO). Before that, he had many experiences in the Ministry of trade and industry since he was head of Technical Office, from 2009 to February 2017 at the Central Department for WTO (CD/WTO), but also Member of the Egyptian IPR Contact Point Authority during the same period. Mohamed Ibrahim began his career in 2001 as an Economic Analyst at the Ministry of Trade and Industry. Sherif Hazem Mohamed Ibrahim holds a Bachelor of Law, from Cairo University but also a Bachelor of Arts, from the American University in Cairo (AUC).
Ms. Suja Rishikesh Mavroidis
Market Access Division
World Trade Organization (WTO)
Suja Rishikesh is Director in the Market Access Division at the WTO. She has worked almost thirty years at the GATT/WTO in different capacities. She started in the Development Division where she dealt with issues such as tropical products and natural-resource based products. As a member of the Market Access Division she dealt with inter alia tariffs, the Customs Valuation Agreement and the Pre-shipment Inspection Agreement. Since 2001 she has been Secretary to the DDA Negotiating Group on Market Access. In February 2015, she became Director of the Market Access Division. She has a degree in business administration from the University of Geneva and a Master’s degree in International relations from the University of Cambridge, UK.
H.E. João Torres
Secretary of of State for Consumer Protection
João Torres was born on 24 April 1986, in the municipality of Maia. He holds a master’s degree in Civil Engineering from the Faculty of Engineering of the University of Porto. He joined the Government on the 17th of October 2018, as Secretary of State for Consumer Protection. He was elected member of Parliament in 2015, for the current Legislature, by the constituency of Porto, integrating, as full member, the Committee of Environment, land use planning, decentralization, Local Government and housing; the Commission for culture, communication, youth and sports; and the Commission for enhancing transparency in the exercise of public functions. In Parliament, he served as Vice-President of the parliamentary group of the Socialist Party. João Torres was Secretary-General of the Socialist Youth between 2012 and 2016.
Dr. Leena Ilmola-Sheppard
International Institute For Applied Systems Analysis
Leena Ilmola-Sheppard has been working as a Senior Scientist in the International Institute For Applied Systems Analysis (IIASA) in the Advanced Systems Analysis Program, Laxenburg, Austria since 2009. Currently her main research interest is digitalization and its impact on the structures of the global economy; she is the IIASA PI of the six year PVN research project. She was nominated to a position of a special advising expert of the Finnish Prime Minister’s Office’s Toimi-project and she has been an expert for the Futures Committee of the Finnish Parliament. Leena Ilmola-Sheppard is a Founding Member and a Scientific Coordinator of the Global X-Network. Dr. Ilmola-Sheppard has a business background; she is a co-founder and CEO, Fountain Park Inc., 2004-2009, a software company in San Jose California, Founder and CFO, Fountain Park Oy, 2000-2001, a software and consulting company in Helsinki Finland.
Mr. Ayhan Kiziltan
President of Mersin Chamber of Commerce and Industry
President of Inovation and ICT Commission of ASCAME
Ayhan Kiziltan was born in Mersin (Turkey) in 1957. He graduated from Tarsus- American College and Ankara State Academy in both the Engineering and Architecture Department of Mechanical Engineering. He worked as a Production, Sales and Technical Manager in SUMAS, which is a family company. Ayhan Kiziltan also established KIZILTANLAR Water Pump Production Company. He was elected as the President of Mersin CCI in 2018.
Mr. Apoorva Kumar
Jumia Egypt & Jumia Group
Apoorva Kumar was born in Kanpur, India on 30/6/1985. He holds a degree in Engineering from The B. M. S. College in Bangalore, Karnataka. He also graduated from The Indian Institute of Management, in Kolkata, West Bengal, where he studied PGDM, Strategy, Finance, Marketing & Operations. In the years 2006-2009, Apoorva co-founded Instant Pest Care, where he developed the business plan and implemented it, developed marketing strategies, negotiated deals and contracts, initiated technology changes and developed the business from scratch. He then went on to work as TAS Manager in several companies such as: TATA Steel, Titan Industries, TATA Chemicals. Mr. Kumar joined E commerce in 2012, becoming the Third Party logistics and vendor management Head at Myntra.com. He joined Jumia.com in 2013 as an Operations Vice President in Nigeria, and moved on to be the CEO of Jumia Services. In 2017, Mr. Kumar became the COO of Jumia, and then the Co CEO of Jumia, Egypt and SVP logistics, Jumia group.
Mr. Wasil Rezk
Founder and Managing Director
Wasil Rezk is an Egyptian entrepreneur living in Madrid, Spain. He is the Founder and Managing Director of an eCommerce startup called Tigarti. This company is a digital marketplace to connect Egyptian businessmen and vendors with foreign customers and businesses. Wasil has featured in several panels and talks regarding eCommerce and geopolitics worldwide. He currently studies at IE University and previously studied International Relations at Georgetown University in Washington D.C. Wasil has a diverse experience living in 9 different countries and speaking 3 languages fluently as well as conversational Hebrew and French.
Dr. Nagwa ElShenawi
Undersecretary for Information & Decision Support
Ministry of Communication and Information Technology
Nagwa ElShenawi is leading the Program Management Unit of the ecommerce Strategy in Egypt and managing the ICT for women initiative at the Ministry of Communication & Information Technology. She was the advisor to the Minister of International Cooperation for Western Europe, EU and European Investments banks during the years 2014 and 2015. She has 20 years’ experience in conducting studies, setting strategies and policies related to the ICT sector in Egypt, Arab and African Countries. She participated in developing several methodologies and measurements to evaluate and assess the performance of the ICT sector. She is active member in digital economy & ICT experts groups formed by international organizations. She held successful negotiations with European partners in several areas of interest to the Egyptian Government. She is one of the early founders of the Council of Ministers Cabinet Information and Decision Support Center (IDSC) where she has occupied various senior positions including Deputy Director of Decision Support Sector and Deputy Director of International Cooperation Sector. Dr ElShenawi holds a Doctorate of Business Administration from Maastricht School of Management in Netherlands.
H.E. Ambassador Tõnis Nirk
Ambassador-at-Large for Digital Affairs, MFA
Tõnis Nirk was born on December 10, 1968 and graduated from the Faculty of Economics of the University of Tartu. During 1991-1992, he joined the Estonian School of Diplomacy, and got a degree in Foreign Relations. He joined the Ministry of Foreign Affairs in 1992. Among other things, he worked as an Economic Counsellor at the Estonian Embassy in London from 1997 to 2000. During the years 2004-2009, he was the Ambassador of the Permanent Representation to the UN in Geneva. Tõnis Nirk also served as the Director General of the European Union Department, MFA and then Director General of the Department of Europe and Transatlantic Cooperation, MFA. Before assuming the position of the Ambassador to Latvia from 2014 to 2018, he worked as the director general of the Department of Europe and Transatlantic Cooperation.
Eng. Hala El Gohary
Egyptian IT Industry Development Agency (ITIDA)
Hala El Gohary has nearly 25 years of deep industry and technical expertise in IT operations, client management fields with professional experience in business integration, innovation management, and global delivery centers’ growth and expansion. She began her career in 1995 as a senior software developer for Citymax;. El Gohary worked for IBM for over 20 years since 1998 where she moved up the ranks to be leading MEA Client Innovation Centers, before joining ITIDA. During her tenure at IBM and since 2006, Hala has led the groundwork of the Embedded Systems Practices within IBM Egypt. She established the Embedded Systems Center of Excellence (COE) across eight centers of IBM. In addition, she holds the position of the Deputy Minister for Human and Institutional Capacity Development. In 2015, Hala received her Master of Business Administration (MBA) degree with merit from the University of Warwick in England.
Mr. Abdel-Hamid Mamdouh
King & Spalding
Hamid Mamdouh is Senior Counsel with King & Spalding LLP and a visiting professor at the Queen Mary, University of London. He is an international trade lawyer and former Director of the Trade in Services and Investment Division of the WTO. Prior to that he was a Senior Counsellor in the Services Division and was Secretary of the WTO Council for Trade in Services since the establishment of the WTO in 1995. During that time, he was also responsible for legal affairs in the area of Trade in Services. During the Uruguay Round negotiations his responsibilities included legal matters relating to the negotiation and the drafting of the General Agreement on Trade in Services (GATS). His previous positions in the GATT include: Assistant to the Deputy Director-General of the GATT and legal advisor on GATT dispute settlement. Prior to joining the GATT Secretariat in 1990, he was a member of Egypt’s trade diplomatic service.
Mr. James Howe
International Marketing and Branding
International Trade Centre (ITC)
James Howe leads advisory work on international marketing, branding and e-commerce in the Sector and Enterprise Competitiveness section of ITC. Project work involves working with institutional partners and groups of SMEs in developing and least developed countries, helping them to acquire the capabilities for export marketing activation. James is programme manager for ITC’s “E Solutions”, which enables small enterprises from developing countries to better access international e-commerce.
Mr. Fakhry Alhazaimeh
Agadir Technical Unit (ATU)
Fakhry Alhazaimeh has an extensive experience in international trade, FTAs and multilateral trading system. He represented Jordan in the WTO negotiations in a wide range of Multilateral Trade subjects, including its accession to the WTO. Indeed he was the representative of Jordan to the WTO as a Director of the Economic Bureau at the Mission of Jordan in Geneva. As a senior trade and economic negotiator, Fakhry Alhazaimeh followed closely the Doha development round and had the chance to write many articles about the development aspect of the Agenda of Doha round and its impact on the Arab Countries. He chaired many economic trade and trade related committees at all levels, local, regional and international, including some of thorough technical nature. Fakhry Alhazaimeh had a long professional career working as a Senior Advisor on the multilateral trading and FTAs issues.